One of the great joys of the 23rd James Bond movie “Skyfall,” is the enthusiasm with which director Sam Mendes and his cast and crew have embraced social media. The filmmakers have regularly released behind-the-scenes video of the making of the latest installment of the long-running spy franchise.

In the clip below, star Daniel Craig talks about his approach to the role formerly played by Sean Connery, Pierce Brosnan and other actors.